Sportsman Boats

“When we see a PO come through SourceDay, we know we can trust that date. It’s 99% accurate.”

Cole Wilson

Systems Manager

Founded in 2011 in Somerville, South Carolina, Sportsman Boats builds center console boats from 21 to 40 feet, along with its Phenom Yachts line.

Learn how Sportsman Boats used SourceDay to reduce safety stock by 66% and achieved zero downtime from missing parts while their business was growing 40%.

COVID Boom Exposes Supply Chain Gaps

As demand surged during COVID, Sportsman Boats faced daily volatility across hundreds of suppliers and thousands of fast-changing parts, with pricing and lead times shifting without warning. Cole Wilson joined in March 2020 at the onset of shutdowns—what started as “not normal” quickly became the new normal.

From Daily Fire Drills to Reliable Production.

Before

  • Daily volatility Lead times and pricing changed constantly
  • Missed acknowledgments  Updates slipped through the cracks
  • Email breakdowns Domain blacklists stopped supplier responses
  • Bad ERP data Planning suffered from unreliable inputs
  • Production Pressure Growth created nonstop chaos and expediting

After

  • Centralized communication One place for all supplier updates
  • Auditable actions Clear record of acknowledgments and changes
  • Reliable ERP sync Confirmations flowed into Infor SyteLine
  • Trusted commitments Production planned on confirmed dates
  • Frictionless supplier adoption
    Easy onboarding with email + dashboards

“Everybody that wasn’t on SourceDay, hit a brick wall. The 70% of suppliers already on SourceDay never missed a beat.”

Cole Wilson

Systems Manager

The Change

Centralizing Supplier Collaboration

Sportsman Boats adopted SourceDay because manual emails, spreadsheets, and phone calls were no longer sustainable—and they needed stronger communication, accountability, and data accuracy. With SourceDay, supplier actions became auditable and confirmations flowed directly into Infor SyteLine, improving ERP reliability and reducing disputes over missed updates. Easy supplier onboarding, interactive email responses, and fast human support helped boost supplier participation and made it feel like a true long-term partnership.

Key Results

Reduction in
safety stock

Inventory was reduced to one week, the lowest level in years. This freed up floor space and working capital allowing them to run leaner while still keeping up with demand.

Downtime in
missing parts

Missing parts haven’t impacted the line. Production kept moving even during a global pandemic.

Accurate
OTD

“When we see a PO come through SourceDay, we know we can trust that date,” said Wilson.

Supplier
adoption

More than two-thirds of suppliers are active in SourceDay, making acknowledgments and changes visible instantly.

When Sportsman’s email systems failed, SourceDay suppliers continued receiving updates and shipping parts without disruption.